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AlterLab FC Skills

72 agentic skills for creative-technology workflows across 11 domains.

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๐Ÿ“ข Featured in awesome-claude-skills (5.7k โญ)

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<h3>๐ŸŽ“ 72 Agentic Claude AI Skills for Communication Students</h3> <p><em>Purpose-built autonomous agents across 6 departments โ€” from PR & Advertising to GenAI Production</em></p> <p> <b>PR & Advertising</b> ยท <b>Cinema & Digital Media</b> ยท <b>New Media</b> ยท <b>GenAI Production</b> ยท <b>Visual Communication</b> ยท <b>Research Methods</b> </p> <p> <a href="skills/"><b>Explore Skills ยป</b></a> ยท <a href="#-quick-start">Quick Start</a> ยท <a href="#%EF%B8%8F-department-overview">Departments</a> ยท <a href="#-full-skill-catalog">Skill Catalog</a> ยท <a href="https://github.com/AlterLab-IEU/AlterLab-FC-Skills/issues">Report Bug</a> </p> <br> <hr> <table><tr><td> <b>Built by</b> <a href="https://github.com/AlterLab-IEU"><b>AlterLab Creative Technologies Laboratory</b></a> <br><br> <em>Drop into <a href="https://claude.ai">Claude Projects</a> and start creating.</em> </td></tr></table> </div> <br> <!-- FEATURE HIGHLIGHTS --> <div align="center"> <table> <tr> <td align="center" width="25%"> <h3>๐Ÿ”</h3> <h3>Research First</h3> <p>Search the web for current<br>data, trends, and benchmarks<br>before creating anything</p> </td> <td align="center" width="25%"> <h3>๐Ÿ“</h3> <h3>Real Deliverables</h3> <p>Write production-ready files<br>โ€” scripts, briefs, reports โ€”<br>directly to your project</p> </td> <td align="center" width="25%"> <h3>๐Ÿ”</h3> <h3>Self-Review</h3> <p>Re-read their own output<br>and assess quality before<br>presenting results</p> </td> <td align="center" width="25%"> <h3>๐ŸŽฏ</h3> <h3>Iterate</h3> <p>Offer specific refinement<br>directions after every<br>deliverable</p> </td> </tr> </table> </div> <br>

๐Ÿ“‹ Table of Contents

<details open> <summary><b>Click to expand / collapse</b></summary> <br> </details> <br>

๐Ÿงฌ What Is This?

A collection of 72 autonomous Claude AI skills for communication students โ€” covering six departments across the entire Faculty of Communication curriculum.

Each skill transforms Claude into an agentic domain expert that researches the web, reads your project files, creates production-ready deliverables, self-reviews its own output, and iterates โ€” not just advises.

[!TIP] How it works: Each skill is a structured .md prompt file. Drop it into a Claude Project or Claude Code, and Claude instantly becomes your creative production expert โ€” with real industry frameworks, professional output templates, and deep domain knowledge.

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โšก What Makes These Skills Different?

These aren't chatbot personas. They're autonomous agents that execute a full research โ†’ create โ†’ review cycle:

CapabilityDescription
๐Ÿ”Research FirstSearch the web for current data, trends, and benchmarks before creating anything
๐Ÿ“‚Read Project ContextAnalyze existing files, briefs, and guidelines in your project
๐Ÿ“Create Real DeliverablesWrite production-ready files (scripts, briefs, reports, plans) directly to your project
๐Ÿ”Self-ReviewRe-read their own output and assess quality before presenting
๐ŸŽฏIterateOffer specific refinement directions after every deliverable
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๐Ÿ—‚๏ธ Department Overview

DepartmentSkillsFocus Areas
๐ŸŽฏPRA โ€” PR & Advertising12Campaign strategy, copywriting, brand analysis, media planning, PR writing
๐ŸŽฌCDM โ€” Cinema & Digital Media12Screenwriting, pre-production, film analysis, documentary, VFX, sound design
๐ŸŒNMC โ€” New Media & Communication12Podcast production, data journalism, multimedia storytelling, social analytics
๐Ÿค–GenAI โ€” Generative AI Production12AI video (Higgsfield), voice design (ElevenLabs), music production (Suno)
๐ŸŽจVCD โ€” Visual Communication Design12Brand identity, typography, layout, infographics, motion graphics, UI design
๐Ÿ“šRMA โ€” Research Methods & Academic Writing12Literature reviews, research design, surveys, qualitative coding, thesis writing
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๐Ÿš€ Quick Start

Option 1 โ€” Claude Projects (Recommended)

1. Go to claude.ai โ†’ Projects โ†’ Create Project
2. Upload SKILL.md files from your department folder into the Knowledge section
3. Start chatting โ€” Claude now has your skills loaded

Option 2 โ€” Claude Code CLI

git clone https://github.com/AlterLab-IEU/AlterLab-FC-Skills.git
cd AlterLab-FC-Skills
claude "act as my screenwriter assistant and help me develop a short film concept"

Option 3 โ€” Pick Individual Skills

Browse the skills/ folder and download only the ones you need. Every skill is a standalone .md file.

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๐Ÿ“ฆ Department Packs

DepartmentSkillsHighlights
๐ŸŽฏPRA โ€” Public Relations & Advertising12Campaign strategy, copywriting, brand analysis, media planning, PR writing, consumer insight research, social content creation, pitch decks, CSR campaigns, market research, creative briefs, and campaign reporting
๐ŸŽฌCDM โ€” Cinema & Digital Media12Screenwriting, pre-production planning, film analysis, documentary research, post-production, festival submissions, VFX pipeline, sound design, film pitching, subtitles & localization, animation pre-viz, and production management
๐ŸŒNMC โ€” New Media & Communication12Podcast production, data journalism, multimedia storytelling, social media analytics, portfolio curation, web content strategy, video essays, digital ethics, community management, newsletter design, media theory, and digital campaigns
๐Ÿค–GenAI โ€” Generative AI Production12AI video creation (Higgsfield), voice design & cloning (ElevenLabs), music production (Suno) โ€” text-to-image, image-to-video, camera direction, motion design, talking heads, voice cloning, dubbing, sound effects, and soundtrack composition
๐ŸŽจVCD โ€” Visual Communication Design12Brand identity, typography, layout design, infographics, poster design, motion graphics, UI design, color theory, packaging design, photo editing, design critique, and exhibition design
๐Ÿ“šRMA โ€” Research Methods & Academic Writing12Literature reviews, research design, survey building, qualitative coding, statistics guidance, thesis architecture, citation management, abstract writing, proposal writing, content analysis, interview analysis, and academic writing craft
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๐Ÿ“‹ Full Skill Catalog

๐ŸŽฏ PRA โ€” Public Relations & Advertising (12 Skills)

<details> <summary><b>Click to expand full PRA skills list</b></summary> <br>
#SkillAgentWhat It Does
1Campaign StrategistCampaignStrategistIMC campaign planning, strategic briefs, ROSTIR model
2CopywriterAdCopywriterHeadlines, slogans, body copy, scripts, AIDA framework
3Brand AnalystBrandAnalystBrand audits, competitive intelligence, positioning
4Consumer InsightConsumerInsightResearcherPersonas, surveys, focus groups, journey mapping
5Media PlannerMediaPlannerChannel strategy, budget allocation, CPM/GRP
6PR WriterPRWriterPress releases, media kits, crisis communications
7Social ContentSocialContentCreatorContent calendars, platform-native posts
8Pitch BuilderPitchDeckBuilderClient presentations, agency credentials
9CSR DesignerCSRCampaignDesignerSocial responsibility campaigns, impact measurement
10Market ResearchMarketResearchAnalystPESTEL analysis, trend reports, data interpretation
11Creative BriefCreativeBriefWriterOne-page agency briefs, propositions
12Report GeneratorCampaignReportGeneratorPerformance reports, KPI dashboards
</details>

๐ŸŽฌ CDM โ€” Cinema & Digital Media (12 Skills)

<details> <summary><b>Click to expand full CDM skills list</b></summary> <br>
#SkillAgentWhat It Does
1ScreenwriterScreenwriterAssistantScript development, dialogue, formatting
2Pre-ProductionPreProductionPlannerShot lists, schedules, breakdowns
3Film AnalysisFilmAnalysisCompanionFilm essays, theory, sequence analysis
4Documentary ResearchDocumentaryResearcherArchival research, interview prep, treatments
5Post-ProductionPostProductionGuideEditing, color grading, sound, delivery
6Festival StrategyFestivalStrategyWriterLoglines, synopses, director statements
7VFX PipelineVFXPipelineGuideCompositing, effect planning, CGI
8Sound DesignerSoundDesignPlannerSound maps, music supervision, mixing
9Film PitchFilmPitchDeveloperTreatments, lookbooks, funding proposals
10Subtitle & LocalizationSubtitleLocalizationExpertSRT/VTT, timing, translation
11Animation Pre-VizAnimationPreVizDesignerStoryboards, animatics, motion planning
12Production ManagerProductionManagerBudgets, scheduling, logistics
</details>

๐ŸŒ NMC โ€” New Media & Communication (12 Skills)

<details> <summary><b>Click to expand full NMC skills list</b></summary> <br>
#SkillAgentWhat It Does
1Podcast ProducerPodcastProducerEpisode planning, scripts, show notes
2Data JournalistDataJournalistData viz, storytelling from data
3Multimedia StoryMultimediaStoryBuilderCross-platform narratives
4Social AnalystSocialMediaAnalystAnalytics, strategy, reporting
5Portfolio CuratorDigitalPortfolioCuratorPortfolio curation, case studies
6Web StrategistWebContentStrategistSEO, UX writing, content architecture
7Video EssayVideoEssayCreatorVisual essays, narration scripts
8Digital EthicsDigitalEthicsAdvisorMedia ethics, AI ethics analysis
9Community ManagerCommunityManagerEngagement, moderation, growth
10NewsletterNewsletterDesignerEmail strategy, subject lines
11Media TheoryMediaTheoryCompanionAcademic writing, theory frameworks
12Digital CampaignDigitalCampaignPlannerSocial impact, digital activism
</details>

๐Ÿค– GenAI โ€” Generative AI Production (12 Skills)

<details> <summary><b>Click to expand full GenAI skills list</b></summary> <br>
#SkillAgentPlatformWhat It Does
1Text-to-ImageTextToImageCreatorHiggsfieldNano Banana Pro, prompt engineering
2Image-to-VideoImageToVideoDirectorHiggsfieldStill-to-motion, multi-shot storytelling
3Camera DirectorAICameraDirectorHiggsfield50+ camera presets, cinematic grammar
4Motion DesignerAIMotionDesignerHiggsfieldVFX, style transfer, transitions
5Talking HeadAITalkingHeadCreatorHiggsfieldUGC Builder, Lipsync Studio
6Voice DesignerAIVoiceDesignerElevenLabsEleven v3, voice library, dialogue mode
7Voice ClonerAIVoiceClonerElevenLabsInstant + professional cloning, multilingual
8Dubbing SpecialistAIDubbingSpecialistElevenLabsDubbing Studio, 29 languages
9Sound EffectsAISoundEffectsDesignerElevenLabsText-to-SFX, foley, soundscapes
10Audio ProducerAIAudioProducerElevenLabsVoice isolator, end-to-end pipeline
11Music ProducerAIMusicProducerSunoSongs, lyrics, genre prompting, stems
12Soundtrack ComposerAISoundtrackComposerSunoInstrumentals, film scoring, ambient
</details>

๐ŸŽจ VCD โ€” Visual Communication Design (12 Skills)

<details> <summary><b>Click to expand full VCD skills list</b></summary> <br>
#SkillAgentWhat It Does
1Brand IdentityBrandIdentityDesignerBrand identity systems, logo design, guidelines
2TypographerTypographerTypography, type pairing, hierarchy
3Layout DesignerLayoutDesignerPage layout, grid systems, editorial design
4InfographicInfographicDesignerData visualization, infographic design
5Poster DesignerPosterDesignerPoster design, visual campaigns
6Motion GraphicsMotionGraphicsDesignerMotion graphics, title sequences, kinetic type
7UI DesignerUIDesignerUI design, design systems, Figma workflows
8Color TheoristColorTheoristColor theory, palettes, accessibility
9PackagingPackagingDesignerPackaging design, structural design, dielines
10Photo EditorPhotoEditorPhoto editing, retouching, compositing
11Design CriticDesignCriticDesign critique, visual analysis, history
12ExhibitionExhibitionDesignerExhibition design, wayfinding, spatial graphics
</details>

๐Ÿ“š RMA โ€” Research Methods & Academic Writing (12 Skills)

<details> <summary><b>Click to expand full RMA skills list</b></summary> <br>
#SkillAgentWhat It Does
1Literature ReviewerLiteratureReviewerSystematic reviews, annotated bibliographies
2Research DesignerResearchDesignerResearch design, methodology selection
3Survey BuilderSurveyBuilderSurvey design, questionnaire construction
4Qualitative CoderQualitativeCoderThematic analysis, grounded theory coding
5Statistics GuideStatisticsGuideSPSS/R, hypothesis testing, effect sizes
6Thesis ArchitectThesisArchitectThesis structure, defense preparation
7Citation ManagerCitationManagerAPA/MLA/Chicago, Zotero/Mendeley
8Abstract WriterAbstractWriterAcademic abstracts, IMRAD, keywords
9Proposal WriterProposalWriterResearch/grant proposals, ethics applications
10Content AnalystContentAnalystContent analysis, coding schemes, framing
11Interview AnalystInterviewAnalystInterview methodology, IPA, focus groups
12Academic WriterAcademicWriterScholarly writing, peer review response
</details> <br>

๐Ÿ”ฌ How Skills Work

Each skill is a structured prompt in Markdown format. When loaded into a Claude Project or used with Claude Code CLI, it transforms Claude into an autonomous agent with:

FeatureDetails
๐Ÿค–Agentic ExecutionSkills research, create files, and iterate autonomously
๐Ÿ—๏ธIndustry FrameworksReal methodologies โ€” ROSTIR, PESO, RACE, AIDA, Barcelona Principles
๐Ÿ“„File-Based DeliverablesProduction-ready outputs written directly to your project
๐Ÿ”„Self-Review LoopsAgents assess their own work before presenting it
๐ŸŒResearch-Driven WorkflowWeb search for current data before every deliverable
๐ŸŽจCraft PrinciplesOpinionated expert knowledge, not generic advice

[!NOTE] Agentic Workflow: Every skill follows this autonomous cycle โ€” Research (search web for current data) โ†’ Context (read existing project files) โ†’ Create (write structured deliverable) โ†’ Review (assess quality & completeness) โ†’ Present (summarize + offer 3 next paths).

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๐Ÿ—‚๏ธ Project Structure

AlterLab-FC-Skills/
โ”œโ”€โ”€ ๐Ÿ“„ CLAUDE.md # Project instructions for Claude Code
โ”œโ”€โ”€ ๐Ÿ“„ README.md # This file
โ”œโ”€โ”€ ๐Ÿ“„ LICENSE # MIT License
โ”œโ”€โ”€ ๐Ÿ“„ package.json # Project metadata
โ”‚
โ””โ”€โ”€ ๐Ÿ“ skills/
    โ”œโ”€โ”€ ๐ŸŽฏ pra/ # Public Relations & Advertising (12)
    โ”‚   โ”œโ”€โ”€ alterlab-pra-campaign-strategist/
    โ”‚   โ”‚   โ””โ”€โ”€ SKILL.md
    โ”‚   โ””โ”€โ”€ ...
    โ”œโ”€โ”€ ๐ŸŽฌ cdm/ # Cinema & Digital Media (12)
    โ”‚   โ”œโ”€โ”€ alterlab-cdm-screenwriter/
    โ”‚   โ”‚   โ””โ”€โ”€ SKILL.md
    โ”‚   โ””โ”€โ”€ ...
    โ”œโ”€โ”€ ๐ŸŒ nmc/ # New Media & Communication (12)
    โ”‚   โ”œโ”€โ”€ alterlab-nmc-podcast-producer/
    โ”‚   โ”‚   โ””โ”€โ”€ SKILL.md
    โ”‚   โ””โ”€โ”€ ...
    โ”œโ”€โ”€ ๐Ÿค– genai/ # Generative AI Production (12)
    โ”‚   โ”œโ”€โ”€ alterlab-genai-text-to-image/
    โ”‚   โ”‚   โ””โ”€โ”€ SKILL.md
    โ”‚   โ””โ”€โ”€ ...
    โ”œโ”€โ”€ ๐ŸŽจ vcd/ # Visual Communication Design (12)
    โ”‚   โ”œโ”€โ”€ alterlab-vcd-brand-identity/
    โ”‚   โ”‚   โ””โ”€โ”€ SKILL.md
    โ”‚   โ””โ”€โ”€ ...
    โ””โ”€โ”€ ๐Ÿ“š rma/ # Research Methods & Academic Writing (12)
        โ”œโ”€โ”€ alterlab-rma-literature-reviewer/
        โ”‚   โ””โ”€โ”€ SKILL.md
        โ””โ”€โ”€ ...
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๐Ÿ”— Sister Projects

๐Ÿค Contributing

PRs welcome! See the contribution workflow below:

git checkout -b improve/pra-campaign-strategist
# Edit skills/pra/alterlab-pra-campaign-strategist/SKILL.md
git commit -m "improve: alterlab-pra-campaign-strategist โ€” better budget allocation models"
git push origin improve/pra-campaign-strategist

All skills follow the AlterLab NEXUS skill architecture. See CLAUDE.md for the mandatory template and format rules.

Quick ways to contribute:

  • ๐Ÿ› ๏ธ Improve an existing skill with better frameworks or templates
  • โœจ Create a new skill following the NEXUS architecture
  • ๐Ÿ› Report issues or suggest improvements
  • ๐Ÿ“š Add examples or use cases to documentation

๐Ÿ“œ License

This project is licensed under the MIT License.

MIT โ€” Free to use, modify, and distribute.
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๐Ÿ™ Credits

<div align="center">

<b>Built by Cem Ipek at <a href="https://github.com/AlterLab-IEU">AlterLab Creative Technologies Laboratory</a></b>

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<b>72 skills ยท 6 departments ยท 1 prompt away from expert-level creative production</b>

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<sub>If you find this project useful, please consider giving it a โญ</sub>

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